After the movie: 603% spike in interest in Barbie name for newborn babies
"Barbie and Ken pique parents' interest," said Nameberry editor-in-chief Sophie Kim
The movie "Barbie" has grossed more than a billion dollars worldwide, and in eight months another million Barbies will be able to say "Hello" to the world, according to the NY Post, based on a popular baby-naming website. According to Nameberry, searches for the name Barbie have increased 603% since April, when the trailer for the Greta Gerwig-directed summer blockbuster was released.
The movie, which hit theaters in July, stars Margot Robbie in the title role and Ryan Gosling as Ken.
Searches for Ken - or Kenneth - are up 293% over the same time period. "Barbie and Ken are piquing parents' interest," Nameberry editor-in-chief Sophie Kim told People. Before the movie's release, Kim notes, Barbie was a very popular name among Amish parents. And while the spike in interest is impressive, Kim said she doesn't expect the two names to enter the top 10 anytime soon.
"Barbie and Ken are outdated names that aren't expected to come back yet, so while there will be a slight spike from the movie, neither will be among the most popular baby names in 2023," she explained. Barbie is currently ranked 1896 out of 2000 most popular names in 2023 on the website. Kenneth is more popular, occupying 113 out of 2000 places.In a social media post, Kim notes that Barbie debuted in the top 1,000 in 1961, two years after Mattel's doll was released.
By 1969, however, the name had fallen off the charts again.Kim noted that Barbara, which is actually Barbie's full name, went out of style in the 1960s when it was perceived as old-fashioned."In 2022, the name Barbie was only used for 27 little girls," she noted.